Contributing to a circular economy
We are concerned about the rise in plastic waste in the world and share the concerns many of our consumers have about it. For this reason, we have developed a packaging strategy. Our aim is in line with our circularity ambition: to eliminate all unnecessary packaging, while working towards full recyclability of our packaging materials.
Our Packaging Pledge
We have developed a company-wide strategy to ensure we become more efficient in how we use packaging. Our aim is in line with our circularity ambition: to eliminate all unnecessary packaging, while working towards full recyclability of our packaging materials.
Our company-wide Packaging Pledge is:
- To aim to reduce the packaging material we use by 10% by 2022 compared with our 2014 baseline
- To strive to achieve 100% recyclability for our plastic consumer packaging by 2025
Flexible packaging solutions
Flexible bags are a lightweight and highly efficient packaging solution, with a relatively low environmental footprint compared with other packaging types. While more than 90% of Intersnack’s plastic consumer packaging is already flexible packaging, we are continually searching for ways to further improve.
In 2020, we developed a best practice packaging standard that we are in the process of fully adopting for all products. This is already having a positive impact. Our use of flexible packaging material is down by 6% compared with 2014, which represents a structural saving of 1,200 tonnes per year.
Working together as an industry
The effective recycling of materials depends on factors such as local infrastructure, effective government legislation, incentives on packaging and consumer initiatives. For this reason, Intersnack teams up with stakeholders from across the value chain through several multi-stakeholder initiatives.
The Circular Economy for Flexible Packaging (CEFLEX)
initiative is a collaboration of over 160 European companies, associations and organisations across the flexible packaging value chain.
A Community of Practice (CoP) of international consumer goods companies has been formed by the Netherlands Institute for Sustainable Packaging (KIDV) to address the recyclability of flexible packaging.